Concepts

Bol Foods

Creative pitch of moving image concepts for the brand's social media content included a new product announcement GIF including flat lay veg photography and a simple sketch narrative of how to microwave heat their product with illustrated segment of the logo spinning round like a clock hand.

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Photography concept for a new product, The Power Lunch Shake aimed at their target audience, the busy health-conscious meal skipper who is ‘on the go’. The brand are looking to reach a wider audience so I envisaged the shake fitting inside a workman's toolbox, paired with light-hearted copy.

Dave the electrician is looking for a quick fix lunch between jobs. Luckily his Power Shake fits perfectly inside his tool kit. Now that’s a nifty lunch box!

Halo - Estates Gazette

Estates Gazette magazine asked me to spend one day developing a bold, contemporary logo concept for a new digital platform that combines real estate and tech. The logo needed to work standalone, as well as with the existing tag line seen below with a few different design and colour options.

This project was initial concept only and the final art-working was completed in-house by the magazine.

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Packaging Concept

Design concept for luxury candle brand using pattern wrap around from unique photogram prints that I created in a photographic dark room. The original prints are made using multiple exposures of light, shadow and paint, to create sensuous textures that represent the natural elements and an intimate candlelit environment.

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Poster design concept

Re-imagining the exhibition poster for ‘Eco-visionaries’ at The Royal Academy.

 

World turned upside down uses seascape imagery by Wolfgang Tillmans printed and torn up to offer a visual of climate change that is handmade, reflecting the human impact on our natural systems.

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Cycling - Transport for London

Poster design competition entry for a brief set by Transport For London and Association of Illustrators to promote cycling in the city.

 

Beat The Rush used a clock graphic and hand rendered type to illustrate it as the speediest option and was featured in The Best of British Illustration Awards 2011 publication and national touring exhibition.

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